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Why Most People Lose Money in Crypto (And How to Avoid Being One of Them)

Illustration of a cracked Bitcoin coin amid price charts and flames

Many people lose money in crypto after making recurring mistakes. The patterns I saw most often involved chasing price pumps, ignoring risk management, trading against market cycles and operating without an exit plan.

I'll explain the recurring mistakes I saw and the process I used to avoid them.

The Hard Truth About Crypto Losses

I've been in crypto since 2017, and I saw this pattern repeat across multiple cycles. Some new investors entered during bull markets and realized losses when conditions reversed.

Here's what typically happens:

  1. People buy high, usually after seeing massive gains in the news

  2. They invest money they can't afford to lose

  3. They panic sell when prices drop

  4. They may not recover their losses

The following sections describe those recurring patterns and the process I used.

Mistake #1: FOMO Into Pumping Coins

"The time to buy is when there's blood in the streets." — Baron Rothschild

The biggest mistake I see is people buying whatever's pumping that day. They see a coin up 50% and think they're "missing out" on free money.

Here's what actually happens:

  • You buy at inflated prices

  • Early investors dump their bags on you

  • The price crashes

  • You're stuck holding worthless tokens

The process: Instead of chasing pumps, I looked for projects with strong fundamentals. The fundamental-analysis guide explains that framework.

Mistake #2: No Risk Management

Most crypto investors don't have any system for managing risk. They:

  • Put all their money into one coin

  • Invest more than they can afford to lose

  • Don't take profits when they're up

  • Have no exit strategy

This is like driving blindfolded and hoping for the best. The basic risk-management guide explains the portfolio-allocation framework I used.

Mistake #3: Trading Against The Cycle

Timing can matter as much as asset selection.

Even a strong asset could lose money when bought during a period of broad market weakness or relative altcoin underperformance.

I've seen people:

  • Buy altcoins when Bitcoin is pumping (and altcoins are dumping)

  • Hold through market peaks

  • Ignore warning signs in market-cycle indicators

The process: I watched the altcoin cycle. When Bitcoin dominance was rising, my framework favored Bitcoin; when it was falling, I considered altcoins. The swing-trading guide explains that approach.

Mistake #4: No Exit Strategy

The hardest part of crypto isn't buying - it's selling. I can't tell you how many people I've seen:

  • Watch 100% gains turn into 70% losses

  • Hold through bubble peaks

  • Never take profits because they're "in it for the long term"

I treated a clear exit strategy as part of the investment process. The profit-taking guide documents the staged approach I used.

The Truth About Making Money in Crypto

Making money in crypto isn't about finding the next 100X gem or becoming a master trader. It's about:

  1. Having a clear strategy

  2. Managing risk effectively

  3. Understanding market cycles

  4. Taking profits systematically

The process did not require daily trading, but it did require repeatable rules suited to my portfolio and risk limits.

Final Thoughts

Most people lose money in crypto because they treat it like a casino instead of a market. They chase pumps, ignore risk management, and have no real strategy.

But it doesn't have to be this way. A clear process can reduce avoidable mistakes and make decisions more consistent.

The goal was not to get rich quickly, but to build a repeatable process.

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Oskar Solberg
Written by

Oskar Solberg

Oskar founded Solberg Invest in 2020 while studying mathematics and philosophy at the University of Agder. He studies crypto through macroeconomics, monetary policy, central banks, inflation and fundamentals. Read more